Is Your Personal Facebook Data Safe?
Wait! Facebook Sells My Data?
Recently there has been a flurry of integrity questions surrounding Facebook, a shadowy company called Cambridge Analytica, and the Trump Campaign. All these questions come on the heels of a massive investigation that proves Cambridge Analytica tapped into 85 million user accounts beyond its agreed upon reach.
How’d they do it?
Essentially, they posted a poll and if you completed the poll it harvested your Facebook profile information. The downside, they also reaped your friends list of personal data as well. Never alerting those individuals that they were having information stolen without authority.
Obviously, this has brought up a few questions. The two big ones are; did the Trump campaign know they hired a company to hack unsuspecting users? And what does this mean for Facebooks future? To answer the former, probably not. No matter where you land on the political spectrum people have been hiring firms to collect data for them for decades. How those firms get that data is usually unbeknownst to the purchaser. The previous administration even used the same company, however, not exactly to the same degree. The second question is a bit more ambiguous. Facebook has become so ingrained in peoples lives that third-party sites use Facebook accounts for log ins to a myriad of platforms, thereby sharing even more data with Facebook.
For Facebook, this isn’t the first time they have come under fire for misusing or “looking the other way” when it comes to abusing people’s personal data. The world is moving to a more secure digital environment and companies like Facebook have a role to play in how we expect our data to be handled. Currently they are failing and if they continue to do so it might spell doom for them in the long run.
More and more practices are using secure platforms like Asgard’s EverComm Secured by Gabriel. Benefits include:
- A BAA (Business Associate Agreement).
- Policies determined and set to allow communications only to pre-approved individuals or entities.
- Data not stored or cached in third party data centers without a BAA in place.
- The utmost in security for the platform itself.
- Encryption for data in transit and data at rest.
- Redundant scalable storage with the ability to meet state by state HIPAA data retention requirements.